Tonic is a small and highly sociable design company who specialise in digital.
PaperVison3d product selector for the Sony Bravia Home Theater (BHT) Hub. The BHT Hub is part of a suite of marketing tools Sony provides for its regional offices, part of Sony’s Global CMS. The product selector is built in ActionScript 3 and completely data driven, configurable from XML files. Read on »
Realising the Fortis strapline “Life’s a Curve”, the Lifeplotter site encourages users to explore the Fortis brand by plotting key life events on an animated graph. The site is a cross between a rich internet application and an advert. Read on »
The Four Ridges campaign for Dairy Crest was spoofed on the b-movie “The Blob” in the most delicious way. There where two Flash microsites built for this campaign, using a hybrid of video, Flash and HTML. The teaser site was an interactive toy involving a very creepy young girl and a moth. The main site was an interactive b-movie featuring a cunningly produced video navigation. Read on »
Pasty Palmer is well known to British television audiences as Eastenders’ Bianca. In this awareness-raising interactive film for Shelter, the UK homelessness charity, Pasty plays a mother of two living in poverty.The film was shot Tony Imi. Read on »
At the time of launch, the Portégé was the world’s lightest fullsize laptop. The site features a 3d menu, built with PaperVision3D and explores a theme of weightlessness. The build was based on my localisation framework and the site was launched in 17 counrties, in 15 different languages.
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The Release Your Music (RYM) site is all about connectivity - helping Sony customers select compatible products. The site uses a lot of animation to get it’s message across. The site supports localisation and translation, and is served via Sony’s global content management system (CMS). Read on »
