PaperVison3d product selector for the Sony Bravia Home Theater (BHT) Hub. The BHT Hub is part of a suite of marketing tools Sony provides for its regional offices, part of Sony’s Global CMS. The product selector is built in ActionScript 3 and completely data driven, configurable from XML files. Read on »
Realising the Fortis strapline “Life’s a Curve”, the Lifeplotter site encourages users to explore the Fortis brand by plotting key life events on an animated graph. The site is a cross between a rich internet application and an advert. Read on »
The Four Ridges campaign for Dairy Crest was spoofed on the b-movie “The Blob” in the most delicious way. There where two Flash microsites built for this campaign, using a hybrid of video, Flash and HTML. The teaser site was an interactive toy involving a very creepy young girl and a moth. The main site was an interactive b-movie featuring a cunningly produced video navigation. Read on »
Pasty Palmer is well known to British television audiences as Eastenders’ Bianca. In this awareness-raising interactive film for Shelter, the UK homelessness charity, Pasty plays a mother of two living in poverty.The film was shot Tony Imi. Read on »
At the time of launch, the Portégé was the world’s lightest fullsize laptop. The site features a 3d menu, built with PaperVision3D and explores a theme of weightlessness. The build was based on my localisation framework and the site was launched in 17 counrties, in 15 different languages.
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Talk to Frank is the UK government’s national anti-drug campaign. The Excuses Generator is a surreal interactive toy that uses comedy to get its message across. The interaction is pretty simple but the sheer quantity of audio, video and image assets makes the end result come alive. Read on »
The Sorrenta Shakedown Microsite was produced to promote the Sony Ericsson w910i Walkman Phone for Vodaphone and Sony Ericsson. The w910i has a novel feature - you can shake it to shuffle the tracks. The website takes this pretty literally: shake the virtual phone to navigate the website. Read on »
The Vodafone Stadium of Fans was a social networking site for football fans from accross Europe to swap banter. I lead a team of four actionscript developers, designed the technical architecture (based on ARP), and built key parts of the site (including the avatar configurator). Read on »
The Sony Bravia Campaign has become one of the advertising events of the year. I built a teaser site for the 07/08 Bunnies campaign. The idea was to leak production photos during the filming of the ad. The gallery updated via and RSS feed. The project was pretty quick turn around, five days to design, build and deploy the site. Read on »
The Sony Walkman site is both massively ambitious and massively successful, with nearly 60,000 user created worlds in the database (as of July 2007). The site provides a creative world build kit and contains a mixture of marketing and user created content. The project is also ambitious from a graphical point of view. Read on »
